Allie Bloyd Featured on Digital Marketer’s Perpetual Traffic!

Allie Bloyd Perpetual Traffic

“You are a Complete Powerhouse. What a Wealth of Knowledge you just shared!” – Molly Pittman

On Tuesday, I checked something major off of my bucket list. I was a featured guest on my very favorite podcast, which happens to be one of the top Facebook Ads Podcasts in the WORLD!

One of the hosts, Molly Pittman, is someone I’ve looked up to in marketing for years, so to hear that from someone I respect so much in this industry was the coolest thing ever!

Apart from that, I’ve been overwhelmed by the response of listeners this week!

Digital Marketer’s Podcast, Perpetual Traffic, focuses a lot on e-commerce and national businesses, but I got an opportunity to educate listeners on the local business strategies I’ve used to generate 7+ figures in sales.

Just knowing that this has already impacted business owners and marketers across the world makes my heart really smile.

While I shared SO much in our 45 minute session, I tried to do it in a way that is easy to understand and that can give businesses of all sizes and types some great ideas on how they can level up their digital marketing and truly start to see a trackable ROI.

So the big question…how can you check it out?

>> https://www.digitalmarketer.com/podcast/perpetual-traffic/facebook-ads-for-local-business/

So give it a listen, and then please reply back and let me know what you thought!

I’d love to hear from you and clarify any questions you had about the episode!

If you need help with marketing your local business, I want to work with you! You can schedule your free call at alliebloydmedia.com/breakthrough!

The 3 Key Things I Learned from Funnel Hacking Live 2019

Funnel Hacking Live 2019

This year, I was blessed enough to be able to attend Funnel Hacker Live, one of the country’s biggest and most exciting marketing conferences for online marketers & business owners.

To sweeten the pot, I decided to go down a day early to to attend a 15 hour Mastermind hosted by 3 of the industry’s top marketers & entrepreneurs.

It. Was. Awesome!

After I got back, I’ve had several clients, friends and business contacts ask me if it was worth it, and what the major takeaways were from the event.

While I had SO many AHA moments, there were a few things that really stood out that I wanted to share, in an effort to help you benefit!

1. Content is more important than ever.

If you’re trying to market in 2019, you better be producing high quality content, and often.

High quality doesn’t mean you need a video production team following you around, or a staff of writers pumping out content 24/7, but you do need a plan, a system, and the right content that your audience will respond to.

It encouraged me to refine my system to develop over a years worth of content in one sitting, allowing myself, my team and my clients to feel as if they never have a content block.

2. Diversify Your Marketing

I’ll be honest, it’s not something I love to hear. I help clients with several marketing mediums and platforms, but I LOVE facebook advertising, and it’s working so well that why would I spend a lot of time seeking other options?

But It’s necessary. Facebook may not be around forever, and if that day comes, you better not have all your eggs in one basket.

That’s why you need video.
You need blogs,
You need an email list that you can market to.

So make sure this year you sticking with what’s working, but you’re building your assets and your presence in other areas in the event that one option becomes obsolete.

3. It’s not always about getting more clients, it’s about selling more to your existing clients.

This can apply to any business. There are a few ways that any business can increase revenue. You can sell to more people, you can increase your prices, you can increase your margins, or you can sell more to the people who are already buying from you.

Typically, the easiest route is to offer more to the people who already know, like, and trust you.

You’ve already done the work to win them over as a client. It’s so much cheaper to sell to an existing client than to acquire a new one.

You can do this by creating new offers, new products or services, and improving your follow up marketing through email or messenger to remain top of mind.

While I learned a million incredible things at FHL 2019, these were the 3 that really stood out.

If you feel like you need help with implementing these systems in your business this year, I’d be happy to jump on a quick call and see if we might be a good fit to help you out.

It’s really easy, just click here: alliebloydmedia.com/breakthrough