Local business

12
Sep

Local Business Marketing On Social Platforms and ROI

There’s really a variety of reasons why it is difficult for local business marketing to make a profit on social platforms. The biggest thing that I’ve seen over the last eight years in my work with local businesses is, “number one they have a more limited budget. Even the larger local companies tend to just spend a little less than

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26
Mar

Local Business Ad Strategies: Leveraging Buying Cycles and Awareness Levels

As a local business, your ad strategy won’t be successful (or nearly as successful) if you’re not using the length of the buying cycle and awareness levels to build your ad strategy. This is what I use to craft the types of ads that we would be shown to a local audience for any industry or any market. The most

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25
Mar

4 Things Local Business Should Focus On When Using Paid Ads

Why do local business need to leverage social media and more specifically paid ads on social in 2020? There are a variety of reasons, But number one, you need to be marketing aggressively if you want to stay relevant. You’re also in a local community where building relationships are very important and I think there’s no better way than social

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15
Mar

Local businesses and Covid-19: How to survive or thrive in uncertain times

I hate to jump on the bandwagon here, but my clients, students, friends and referral partners are all anxious about what this “Corona lockdown” means for us. The good news is that there are things you can do to continue business growth if you keep calm and play your cards right. Tips for local businesses to weather the Covid-19 storm

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